INTRODUCING AZ5C, A NEW LOOK AT THE ARIZONA 5 Cs

Turning the spotlight on the businesses, non-profits, and communities of Arizona who are setting the pace for change and innovation.

A history worth knowing

In 1918, the Arizona 5 Cs were created based on the state's main economic drivers and sought to communicate all that Arizona had to offer. A century later, Arizona deserves to be known for a lot more, and the 5 Cs could use an upgrade.

1918

Cotton
Climate
Cattle
Copper
Citrus

2018

Culture
Community
Commerce
Connectivity
Catalyst

Meet the New AZ5C's

Culture

Diversity, ethnicity, inclusivity, pride: you can taste it in our cuisine, feel it in our rhythms, experience it at our festivals, and feel free to contribute and exchange some of your own.

Community

Arizonans spend time, lots of time, in affinity groups. Whether it's working, playing, uplifting, or supporting, we get more done and have more fun when we organize to do it together.

Commerce

Buying, selling, entrepreneurship, mom & pop, enterprise: the labor pool is growing. The cost of living and doing business are low. Arizonans are competing, and winning.

Connectivity

Arizona is now at the forefront of connecting data, ideas, processes, and people in new and unpredictable ways. Our digitally shared tomorrow is being created in Arizona, today.

Catalyst

Why you do what you do, the help you've found here, the factors that made you decide that this is the place to do it: these are all catalysts to the change that's happening and the ways in which Arizona is shaping success.

Introducing the AZ5C Movement

AZ5C is not just a logo and website. It's a movement. A movement that businesses, individuals, non-profits, and whole communities are getting behind. Together we can change what Arizona is known for.

Stories from Our Partners

Join the Movement

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